Rafael Basso

GRAPHIC DESIGN | WEB DESIGN | DIGITAL MARKETING

Professional Experience

Experience working with Adobe's software (photoshop, illustrator, InDesign, Flash and Dreamweaver); also able to work with Corel Draw.
Already used the 3 main email marketing tools (Locaweb, Uol Host and Virtual Target).
Successfully created responsive sites using SEO and SEM, Google Analytics and Google Content Tools.
Studying UX Design and Mobile Interface Design; learned UX concepts and also the sketch software for application development, Invision and Marvel applications for prototyping.

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Accenture - Content Reviwer

Dublin, Ireland - August 2019 - Actual Job

- Working creating graphic campaigns for engage more people to join the Wellness activities.
- As one of the Wellness Team coordinators, I'm teaching HTML5/CSS 3.0 for my colleagues in all Dublin and London offices.
- Reviewing user reports and applying polices as per client guidelines.
- Evaluating different pieces of content including photos, videos, profiles and text-based material.
- Ensuring every piece of content in violation of client’s terms of services is accurately identified and flagged for action in a timely manner in line with client's expectations.
- Taking actions on process changes and updates with proper research.
- Carrying out corrective measures and making decisions as to what course of action needs to be taken to ensure correct information is displayed.

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Burger King - Crew Member

Dublin, Ireland - September 2018 - August 2019

- I worked cleaning the lobby in Burger King in Ilac Shopping Centre.

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SaúdeJá Suplementos Alimentares - Graphic Web Designer

Ribeirão Pires, Brazil - April 2013 - July 2018

- Served as Designer on a wide range of projects. Worked as part of a team and actively participated in internal kick-offs, brainstorming sessions and reviews.
- Developed creative content that followed creative briefs and adhered to business objectives.
- Juggled multiple projects while developing high-quality creative and achieving meeting deadlines.
- Created successful designs for web, social media, email, print and presentations using skills in Adobe creative suite software.
- Fulfilled digital graphics needs for websites, digital resources and presentations.
- Assisted with marketing literature, collateral and other print design projects.
- Created line drawings as needed for digital designs and/or print collateral.
- Optimized photography for use across all marketing channels - digital, web, social and print. - Assisted as needed with production art and preparing files for press.

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Kartal Comunicação - Digital Marketing Consultant

Santo André, Brazil - August 2011 - April 2013

-Devised strategies to drive online traffic to the company website.
-Tracked conversion rates and made g improvements to the website.
-Developed and managed digital marketing campaigns.
-Utilised a range of techniques including paid search, SEO and PPC.
-Designed, built and maintained social media presence managing online brand and product campaigns to raise brand awareness.
-Managed the redesign of the company website.
-Improved the usability, design, content and conversion of the company website.
-Planned and controlled budget across all digital marketing efforts.
-Evaluated customer research, market conditions and competitor data.
-Reviewed new technologies and kept the company at the forefront of developments in digital marketing. ​

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Idealfarma - Graphic Designer

São Paulo, Brazil - December 2010 – August 2011

-Developed design briefs that suited the client's purpose.
-Taught creatively to produce new ideas/concepts and developing interactive design.
-Used innovation to redefine a design brief within time and cost constraints.
-Worked with a range of media, including computer-aided design (CAD), and kept up to date with emerging technologies.
-Proofread and produced accurate and high-quality work.
-Demonstrated illustrative skills with rough sketches and worked on layouts ready for print.
-Commissioned illustrators and photographers.
-Worked as part of a team with printers, copywriters, photographers, stylists, illustrators, other designers, account executives, web developers and marketing specialists.
-Development of pharmaceutical fairs
-Created technical catalogues for pharmaceutical industries, vectorizing graphics, diagraming the texts and applying the Brazilian Government rules.​

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C2 Comunicação - Graphic Designer

Santo André, Brazil - July 2008 – April 2010

-Same duties as above. Developed visual communication for fairs such as Feira do Caminhoneiro, FENATRAN, CONFENAR, the Ford VIP`s room for the Formula Truck, the Ford EcoSport`s release event in 2010, and fairs for wholesalers and distributors from ABAD and ADERJ.
-Created the Tenda Atacado`s (Big Brazilian supermarket) email marketing daily and all the visual communication for this client.